Piedmont System Support Center Atlanta

Atlanta, GA

Consolidating a Healthcare System's Corporate Office

Piedmont Healthcare's corporate office leases were set to expire in 2025, sparking a vision to consolidate its offices into a single, cohesive, and collaborative workplace. Cooper Carry's Programming + Predesign team conducted a study and developed the overall strategy for their new corporate office. Piedmont subsequently signed a lease in an existing class-A office tower in Atlantic Station, in Midtown Atlanta. Our team provided interior and experiential graphic design services to bring this new office to life, enhancing employee connections, health, and wellness.

A Workplace Aligned with Mission and Budget

As a non-profit, Piedmont prioritized a professional environment that balanced aesthetics with stewardship. Our team tailored the design to respond to their budget, change management concerns, and future aspirations. We considered product longevity, scrutinized material warranties, identified PFAS-free materials, and incorporated creative approaches to rejuvenate existing elements of the project.

Tasked with reusing as much of the preceding tenant's buildout as possible, we salvaged glazing, doors, and hardware. We utilized architectural finishes to refinish the existing, dated wood, thereby preserving the original millwork. Larger public common areas feature higher-end design elements, while a more muted approach was used for the employee work areas.

Cohesion and Connection

To unify operations previously spread across multiple locations, cohesion became a central design theme. Repeated materials and layouts provide familiarity across floors, while collaboration zones, huddle rooms, and coffee bars encourage connection and trust.

Experiential Graphic Design and Local Art

Cooper Carry's experiential graphic design team partnered with Atlanta artist Christina Kwan to commission custom watercolors. Integrating Piedmont's brand palette and Magnolia emblem, the artwork reinforces identity and a sense of place.