Modern Atlanta Mixed-Use Development
Rising from the north end of the Midtown tech corridor at 17th Street and Spring Street, Midtown Union is a mixed-use development that knits into the existing neighborhood fabric, offering a pedestrian-friendly oasis. The site is anchored by Invesco’s new headquarters and extends an existing street, Arts Center Way, with a Class AA office building; Mira at Midtown Union, a luxury residential tower; The Shane, a boutique lifestyle hotel operated by Kimpton Hotels and Restaurants; parking facilities; and retail. The new multimodal street is a private sector investment that directly connects to the Woodruff Arts Center and the High Museum of Art.
People can find new pathways that connect from the site to the surrounding community. A short walk from Midtown Union, they have easy access to the MARTA Arts Center rail station, the 17th Street bridge to Atlantic Station, and the dynamic tech corridor. Ample greenspace is woven throughout — at the street level, between the buildings, and on the elevated landscape decks.
Arts Center Way changes 26 feet in elevation, as it connects Spring and West Peachtree Streets. We turned this into an opportunity to diversify the connection points to the site by integrating multiple program components. This planning approach aims to draw people to the site and provide a variety of places for people to meet, linger, and relax.
To embrace the arts-focused community, we commissioned a local artist to create a mural. The multidimensional design of faces graces several sides of the building and inspired several elements of the building’s design, including lighting for the site and the parking deck facade.
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